· Yash Shah
The Complete Guide to SEO & AstroJS
A 21-chapter field guide to modern SEO: crawling, Core Web Vitals, schema and AI search, plus the AstroJS patterns that ship it fast.
Read article→Working notes on visibility, brand, and growth.
· Yash ShahDigital marketing for Kenyan SMEs, honestly
Digital marketing for small businesses in Kenya, without the hype. Where a founder on a tight budget should actually spend limited time and money.
Read article→
· Yash ShahLead generation for small businesses
Lead generation for small businesses is a different problem than the big-agency playbook solves. Here's what actually brings in qualified leads.
Read article→
· Yash ShahAI in retail and e-commerce for small teams
Most of Amazon's AI playbook doesn't transfer to a ten-person retailer. These four pieces do, including the WhatsApp part everyone underestimates.
Read article→
· Yash ShahAI use cases in manufacturing and supply chain
You don't need a data team to use AI in a factory. Practical wins in demand forecasting, quality inspection, maintenance, and the paperwork nobody talks about.
Read article→
· Yash ShahAI in auditing and tax: the use cases that work
Most 'AI for accountants' pitches fall apart under scrutiny. Here are the auditing and tax use cases that actually work in practice, and the ones that don't.
Read article→
· Yash ShahYou're probably invisible online right now
73% of social media users will buy from a competitor who responds when you don't. Why online visibility is infrastructure for a small business, not vanity.
Read article→